On The Small Side

Your guerrilla promos don't have to be large to get noticed. When I saw this great promotion for citysearch.com I thought how quickly it reached its target audience. The purpose of the promotion was to show how you can find even the smallest events on the citysearch website.

This promotion emphasized small, the promotional stickers are small and the best part were the miniature figures placed underneath the signs.

(Via: directdaily)