Puzzling GPS

In order to raise awareness and advertise for the benefits of upgrading to a Satellite Navigation System, the Thrifty Car & Truck Rental company arranged great interactive promotions in many of its stores. The world's first giant sliding tile puzzle of a road map was setup to illustrate the difficulty of finding your way around a city without GPS.

Had the consumer upgraded to the navigation system when renting or buying the car, he or she would be finding their way around the city without a problem! Many interactive and fun promotional items can be used and passed along to certainly increase exposure. Try custom imprinting your company name or logo on some type of promotional puzzles that will keep your recipients busy and thinking about you until they solve it!

(Via: directdaily)