Friday, November 21, 2008

Straight Street Guerilla Marketing



This guerilla marketing campaign definitely required a lot of volunteers and foot work. With this guerilla promotion Net Virtua wanted to show that their brand was the better choice for sending and receiving large files compared to other companies.

By showing the exaggeratingly large computer file icon traveling by foot, the company wanted to show that their services guarantee faster and more efficient delivery compared to other companies.

This is yet another cool guerilla marketing campaign from Brazil!

0 comments: