Fresh Idea From Mentos

Mentos Guerilla Marketing - video powered by Metacafe

This great guerrilla promotion from Mentos was a very clever way to promote gum. Let’s talk about distracting! Not only was there a gigantic face on the ground but it seemed as though the person embedded on the floor was blowing a huge hot pink bubble of Mentos gum. This is a totally different type of sidewalk advertising.