O She Looks Darn Good!

Elle Baché skincare did a guerrilla marketing campaign where they made a gigantic female out of sweet peaches, placed her somewhere in the middle of Sydney Harbor, Australia, and declared she had “Skin Good Enough To Eat!” I am assuming after a while she’d become all wrinkly, bruised and icky looking and the birds started picking at her but while the campaign lasted it was perceived as a spectacle that was quite quirky and intriguing. This is an interesting direction taken in order to promote skincare.