Sticky Support

Via I Beleive in Advertising

This is a cute promotion for Alteco Super Glue! As you can see, they put a gigantic bottle of super glue on the bridge to make it seem like that's what holds it together. It reminds me a lot of the Kinkos ad I mentioned earlier, with oversized promotional office supplies, but the placement of this glue bottle is a lot more relevant then the placement of that custom highlighter. Hopefully this bridge is actually stable-- not like that one that collapsed in the midwest a few years back-- or Alteco could have huge PR problems in the future.