Pritt Correction Tape

Via Ads of the World

I've seen guerrilla executions similar to this before, but I don't think it was for this kind of product. Pritt correction tape (which is similar to white out)placed these promotional stickers on the handrails of escalators in a busy malls in Honduras in order to communicate that their tape is more durable. Although it's been done before, it probably is more effective for office supplies to be advertised this way than through something more traditional, like a print ad.