"The Shack Summer Netogether"

In recent branding news, Radio Shack has decided to rebrand itself as "The Shack". In honor of this ridiculous new name, beginning yesterday and ending tomorrow they are hosting a "summer netogether" in Times Square and San Francisco-- basically, they set up giant fourteen foot laptops in busy city centers, with a live feed going between them. Can you imagine the size laptop case they needed for those suckers? OH-HO! Bad puns aside, I went down to Times Square yesterday to check it out, and it was underwhelming to say the least. They had some promotional umbrellas set up and of course banners to try and attract a crowd, but considering the amount of people in Times Square at any given moment, there weren't many people around the giant laptop. The image quality on the laptop was also terrible, which doesn't really help their case, and the host, who was interviewing minor celebrities about social media, was full of such gems as "what's this 'Skype' everyone's talking about". Overall, not really proving themselves as champions of technology.